CPCInsider

Google Ads and Meta Ads management for measurable growth

CPCInsider is a founder-led Google Ads agency in Riga, serving businesses in Latvia and beyond. We connect Google and Meta campaigns with landing pages, enquiry quality and sales measurement.

Related expertise

  • Google Ads strategy and management
  • Meta Ads acquisition
  • Landing-page optimization
  • Campaign and account audits

How we work

  • Audit demand, economics and tracking
  • Build the campaign and landing-page plan
  • Launch controlled tests
  • Scale what produces qualified pipeline

Practical guides for your next decision

Frequently asked questions

Do you work with existing accounts?

Yes. We can audit and restructure an existing account or build a new acquisition system from the ground up.

Which budgets are a fit?

The deciding factor is commercial viability, not a fixed minimum. We review margins, sales capacity and realistic acquisition costs before recommending spend.

For businesses already investing in Google or Meta

This service suits owners who have an offer and an active sales process but need to understand why advertising spend is not producing enough suitable enquiries. We start with the account, landing page and sales feedback together. A cheaper form submission is useful only if the business can turn it into a valuable customer.

What you receive

The scope is agreed after reviewing the account and your commercial priorities. The work connects campaign decisions to the next step a customer takes.

  • A prioritized account review covering search intent, targeting, conversion signals and wasted spend.
  • A campaign and landing-page test plan with a clear hypothesis and success measure for each change.
  • Budget recommendations informed by qualified demand, available sales capacity and measurement quality.
  • A review of results that separates media performance from lead handling and sales outcomes.

How to read the results

For example, a campaign report can compare spend, enquiries, qualified opportunities and won revenue for the same period. When qualification falls, we examine the searches and offer; when good enquiries stall, we examine the handoff. This is an illustrative reporting approach, not a promise that every sale can be attributed or that every account will improve.

What we need from your team

We review access to your advertising and analytics accounts, the landing pages, your service area and the evidence sales can share about enquiry quality. You retain responsibility for commercial decisions, sales follow-up and approving claims. The review identifies measurement gaps before a scaling recommendation; increasing spend is not automatically the right next step.

Find where your advertising loses opportunities

Already investing in ads? Use the growth diagnostic to identify whether demand, conversion or measurement needs attention first.

Find the gap in your growth system

Free founder-led growth review

Are your ads attracting the right customers?

In a focused 30-minute conversation, we review your advertising, website and sales follow-up together. Afterwards, you receive a short written action plan you can use with your own team or with ours.

Get my free growth review
01

Your biggest growth gaps

See where your ads, website or follow-up may be losing potential customers.

02

Your next 3 priorities

Get a ranked action list with the reason for each recommendation and what to check next.

03

A practical starting plan

Leave with clear next steps for your team, plus our recommendation if you want help implementing them.